“I’ve been buying Caramì for years, for both myself and my partner, and the quality has always been impeccable — it has actually improved. Well done!”
Verified customer · IT · 16/02/2026Italian quality
Made in Italy · Materials · Craftsmanship
Caramì Italian Quality: Made in Italy Lingerie
Caramì quality comes from design, selected materials and Italian production. Every piece offers elegance, comfort and a distinctive identity, from the initial idea to the feel against the skin.
What quality means to us
You recognise a well-made piece first by wearing it
For Caramì, quality is the result of choices beginning with design and continuing through materials, pattern construction, seams and finishes.
Lingerie should be beautiful to look at and comfortable to live in. It should follow the body freely, accompany movement and retain its identity when worn.
Our aim is Italian lingerie combining visual presence and real comfort, leaving room for every expression of femininity.
Everyday luxury
Quality should be felt as well as described
Authentic luxury lies in the precision of a proportion, the feel of a material against the skin and the care of a detail that might seem invisible.
Caramì sees luxury as something to wear every day: a personal choice that can accompany different moments.
From lingerie to loungewear, every product seeks a balance of character, function and Italian elegance.
Design
Every style begins with a shape that enhances the body and respects its movement.
Material
Lace, velvet and selected fabrics define a piece's appearance, feel and character.
Construction
Seams, proportions and finishes work together to create a fit consistent with the design.
Made in Italy
A choice of production and culture
Caramì pieces are designed, made and finished in Italy. Made in Italy is a concrete choice: valuing production expertise, paying attention to detail and building collections with a strong identity.
Italian production allows us to work on patterns, materials and finishes with a sensibility consistent with the brand's story. It expresses an approach to the product as well as its origin.
Tradition and innovation meet in contemporary shapes that respect manufacturing expertise while moving forward.
For Caramì, Made in Italy transforms attention to detail into a feeling that accompanies the wearer.
Materials
Lace, velvet and fabrics that give a piece its identity
In lingerie, materials determine appearance, fit, movement and the feel against the skin. Each material is chosen for the design and function of the individual product.
Lace
Lace is central to Caramì. Its intricate patterns and sheer effects create delicate or confident pieces, always with a strong sense of femininity.
In bras, briefs and bodysuits, it becomes part of the structure and identity of the design.
Velvet
Velvet adds intensity and texture to lingerie and loungewear. Its surface responds to light, creating different shades and depths.
Caramì uses contemporary shapes to bring this historically precious material into everyday life.
Everyday fabrics
Cotton and stretch fabrics are selected for softness, fit and intended use.
Choices differ across lingerie, activewear, loungewear and shared collections, with the same goal: beautiful pieces that feel pleasant to wear.
Construction and details
Quality is also found in what you do not immediately see
Behind a clean line lie proportions, seams and construction choices that directly influence how a piece fits.
Considered proportions
Cups, bands, straps and cuts are designed to work together and accompany the silhouette.
Considered seams
Where appropriate for the design, seams are constructed to feel less intrusive and more pleasant against the skin.
Distinctive details
Embroidery, crossed straps, sheer effects, elastic bands and colour combinations give every piece its Caramì identity.
Discreet labels
Fabric labels are chosen to be as discreet as possible and preserve the experience of wearing the piece.
Comfort
A piece should adapt to your life
Lingerie touches the body directly and is often worn for many hours, making comfort an essential consideration.
Fit depends on the relationship between design, material and size. A stable underbust band, a well-fitting cup and briefs that follow your shape can transform the experience of a product.
Caramì combines sensuality and freedom, creating pieces with presence and an unrestricted feel.
Product care
Longevity also depends on how a piece is treated
Lace, velvet and delicate fabrics need specific care. Following the label instructions helps preserve shape, colour and material quality.
- Always read the instructions for each individual product.
- Choose gentle detergents without harsh ingredients.
- Avoid bleach and high temperatures unless explicitly permitted.
- Protect lace, embroidery and details during washing.
- Store pieces without compressing cups and delicate materials.
Before buying
How to recognise quality lingerie
Quality comes from the overall coherence of material, construction, fit and use.
Look at the construction
Check that seams, elastic bands, cups and finishes match the promised support and fit.
Consider the feel
The material should suit its use: lightweight and soft for comfort, more structured when support is needed.
Choose the correct size
Even a well-constructed piece needs a size that matches your body's proportions to fit correctly.
Benefit Corporation
Product quality and business responsibility
Caramì is a Benefit Corporation. This choice expresses the wish to consider products, people, communities and a more responsible model of development in the way it operates.
Quality also concerns how the brand chooses to grow and work with its wider community.
Transparency
A journey that is described and measured
The Impact Report documents Caramì's journey, actions and objectives as a Benefit Corporation.
It makes the brand's commitment visible and identifies areas for continued work.
Learn more about Caramì
Discover the identity behind every piece
The art of Italian lingerie
Explore Caramì's vision of Made in Italy lingerie through femininity, materials and contemporary style.
The story of Caramì
Discover the brand founded in Florence by Carlotta and Camilla Castrucci.
Triangle bras
Explore a key product in Caramì's identity and learn how to choose shape, material and fit.
Frequently asked questions
Caramì quality
Where are Caramì pieces made?
Caramì pieces are designed, made and finished in Italy, using selected production methods and expertise.
What does Made in Italy mean to Caramì?
It means valuing design, materials, construction, production expertise and attention to detail through Italian production.
What materials does Caramì use?
Collections include lace, velvet, cotton and stretch fabrics. Composition varies by product and is always shown on the product page.
How is comfort designed?
Comfort depends on patterns, fabric, seams, elastic bands and size. Every product is developed with attention to appearance and the experience of wearing it.
Do Caramì bras have underwire?
The collection includes different designs. Many triangle bras are non-wired; precise features are listed on each product page.
How can I choose the right size?
Consult the Caramì size guide and carefully measure bust, underbust, waist and hips. Contact customer service if you need help.
How should I wash Caramì lingerie?
Always follow the garment label instructions. Delicate materials generally need low-temperature washing and gentle detergents.
Is Caramì a Benefit Corporation?
Yes. Caramì combines economic aims and common-benefit purposes in its business model, as described in the Impact Report.
How can I learn about Caramì production?
Explore this page, the brand's story and the Impact Report to learn about Caramì's production and responsible business journey.
Caramì · Made in Italy
Discover quality through what you wear
Explore Caramì bras, briefs, high-waist briefs and bodysuits: Italian lingerie combining character, femininity and comfort.