Ten years of Caramì, ten years of vision

On 17 October 2026, Caramì celebrates ten years. An anniversary that honours a journey and opens a new chapter.

Caramì was born in Florence from the sensibility and shared vision of sisters Camilla and Carlotta Castrucci. From the beginning, the intention was clear: to create an authentic, sophisticated and quietly expressed elegance, through balanced shapes, quality materials and attention to detail.

Over ten years, that vision has grown. Lingerie has opened a conversation with movement, leisure and a wardrobe to make your own. Each new direction stays connected to Caramì’s beginnings: care for the garment and the pleasure of wearing it.

A new signature, the same vision

The tenth anniversary accompanies an extensive rebranding. The brand’s visual identity is renewed, with a smaller, simpler and more discreet logo.

This choice expresses our understanding of elegance. The signature accompanies the garment, giving space to pure forms, thoughtful construction and carefully selected fabrics. Caramì’s identity lives on in a proportion, a finish and a feeling against the skin.

The 10th Anniversary collection: a return to minimalism

The special anniversary collection revisits our beginnings with a fresh perspective. It returns to the codes that have defined Caramì from the start, bringing them together in an essential wardrobe.

The pure white shirt and boxer set, made from pure cotton, brings menswear into conversation with feminine fluidity. An idea of everyday luxury, worn naturally.

White and black lace bodysuits return to some of Caramì’s iconic designs. Sophisticated transparency and carefully considered workmanship enhance the silhouette, leaving the wearer free to style them as lingerie or as part of a look.

Delicate lingerie completes this return to the essential: light details and airy fabrics, designed to dress the skin discreetly and express a pure, natural femininity.

Discover the white lace bodysuit · Discover the black lace bodysuit

An identity that moves through the wardrobe

The search for the essential also runs through Caramì Tennis Club: blue and white, sporting elegance and pieces for him and her. With After Sex, shirts and boxer shorts create a dialogue between intimate wear and clothing. Different expressions of a shared sensibility.

The journey continues to begin with the body, its movement and the desire to feel at ease. The freedom to wear Caramì in your own way remains part of our vision.

Made in Italy: a choice that stays with us

Throughout these ten years, Made in Italy has remained at the heart of the brand. Fabric selection, pattern making, construction and finishes give substance to the idea of quality that guides our collections.

Lace, cotton and velvet each have their own qualities. Our work is to find the right relationship between material, shape and fit, attentive to the experience of wearing the garment. It is a process that continues, collection after collection.

Discover Caramì’s Made in Italy quality

Ten years on, returning to our essence

Camilla and Carlotta celebrate the journey by returning to the choices they recognise as their own. For Caramì, growing also means knowing what to leave out, simplifying and allowing what truly matters to speak.

Thank you to everyone who has chosen Caramì and continues to be part of its story. This new chapter grows from that relationship and the same vision with which we began.

Discover ten years of Caramì

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